Episode 64 – How To X-Ray Your Business Using Analytics with Phil Hughes

The Conference Room with Simon Lader
The Conference Room with Simon Lader
Episode 64 - How To X-Ray Your Business Using Analytics with Phil Hughes

In this week’s episode, we welcome the founder and CEO of PHH Digital, Phil Hughes as he talks about how analytics can help you scale their businesses. 


  • Why should an organization need to keep track of its analytics? 
  • The key problems with the absence of tracking analytics 
  • Key things to set up analytics successfully


Phil Hughes is a Computer Sciences graduate of the University of Manchester the founder and CEO of PHH Digital, a powerhouse of digital applications. He’s an entrepreneurial Software Developer and Guitar Playing Fisherman with over 14 years of software and IT experience. Having worked as the technical founder of a start-up, Phil was frustrated with how long it took to review digital marketing analytics. So instead of looking for a solution, he decided to see if he could solve the headache himself, and as a result, their flagship product Elementary Analytics was born. 

For more information, or to get in touch with Phil, check out: 

LinkedIn: https://www.linkedin.com/in/phil-tech/ 

Website: https://elementaryanalytics.com/ 

Blog: https://www.philliphughes.co.uk/ 


On February 24, 2022 Russia invaded Ukraine, in an unprovoked and unjustified attack.  At the time I am writing this, I personally know people who, are trying to survive in bomb shelters in Kyiv, and others who have taken up arms to defend this country. Here at The Conference Room our thoughts and prayers are with our friends and colleagues and the whole of the Ukrainian people. But thoughts and prayers are not enough. As President Kennedy said in the name of Thomas Burke, all it takes for evil to succeed is for good men to do nothing. So, let’s do something. In the shownotes for this episode, and for every episode while the people of Ukraine are fighting for their country, we’ll post links of how you can help: reputable organizations you can donate to that will help the Ukrainian people and reliable sources of information about what’s happening on the ground. As individuals, we may not be able to stand up to Putin ourselves, but let’s all do something and not let evil triumph on our watch. Thank you.

Telegram Channel for real time information:

English: https://lnkd.in/dqY7X4Ue

Spanish: https://lnkd.in/dVCs7qNw

German: https://lnkd.in/dVgdD-aG

French: https://lnkd.in/dC_cedbc

Resources for reputable charities:



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